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A look at Apple's path to a foldable phone, the iPhone's biggest design change yet; sources: the memory shortage led Apple to blow past its $1,999 price target (Mark Gurman/Bloomberg)

Around 2020, Apple Inc. Chief Executive Officer Tim Cook returned from a trip to Asia unusually energized about a new product category: foldable phones.

We haven't written up this one. Techmeme has the full story — the link below goes straight to it.

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