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Denmark’s Pandora opens world’s largest jewellery factory in Vietnam

The factory will increase the company's overall manufacturing capacity by around 50% and is expected to employ 7,000 workers once it is fully operational.

Denmark’s Pandora opens world’s largest jewellery factory in Vietnam

Denmark's Pandora opened its largest jewellery factory in Vietnam, marking a strategic move to diversify manufacturing and strengthen supply chain resilience. The US$150 million factory, Pandora's fourth globally, is set to increase the company's manufacturing capacity by around 50%, employing 7,000 workers once fully operational.

In 2025, Pandora sold 112 million pieces of jewellery, all previously manufactured in Thailand, where the company operates three factories. The new Vietnam facility, described as the world's largest fine jewellery crafting facility, will initially contribute 15% to Pandora's global capacity but will comprise a third by 2030 when at full capacity.

Pandora CEO Berta de Pablos-Barbier emphasized the company's long-term vision, stating the facility will support demand across its global business rather than serve specific export markets. Vietnam was chosen for the factory due to its skilled workforce, rich jewellery-making tradition, robust infrastructure, and supportive business environment.

The facility's LEED Gold certification and use of renewable electricity, including recycled silver and gold, align with Pandora's sustainability goals and plans to expand platinum-plated jewellery production.

Written by urgent.news from Free Malaysia Today's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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