Apple TV follows Apple Music with a price hike of its own
Now 50% higher than last summer!
Apple TV is set to raise its monthly subscription price from $12.99 to $14.99, according to the latest announcement. This price hike follows a similar increase for Apple Music, which raised its base rate by $1 a month just over a month ago. The move is part of Apple's ongoing strategy to increase revenue from its streaming services. The last significant price increase for Apple TV occurred this time last August. As companies continue to push the limits on pricing, it seems customers are bearing the brunt of the costs.
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- Apple's latest price hike is to Apple TV streaming and Apple One appleinsider.com
- Apple Announces Price Increase for Apple TV and Apple One Subscriptions 9to5mac.com
- Apple TV now costs $14.99 a month after its fourth price hike in four years theverge.com
- Apple TV raises prices in the US, with the monthly price up by $2 to $14.99, its fourth increase in four years; the individual Apple One tier rises $2 to $21.95 (Todd Spangler/Variety) variety.com
- Apple is hiking its streaming service subscription price to $14.99 a month qz.com
- The latest Apple price hike: Apple TV streaming service mashable.com
- Apple One and Apple TV subscription prices increase by up to 20 percent arstechnica.com
