JoyNews’ #NoToGalamsey campaign wins CIMG New Media Campaign of the Year

JoyNews has been awarded the title of New Media Campaign of the Year for 2025 by the Chartered Institute of Marketing, Ghana (CIMG) for its #NoToGalamsey campaign. The award was presented at the 37th Annual National Marketing Performance Awards in Accra. The citation commended the campaign for using digital platforms to amplify public engagement with the issue of illegal mining and its impact on water bodies and communities.

The judges praised the campaign for bringing environmental concerns into everyday public discussion through journalism, utilizing social audio, podcasts, and cross-platform storytelling to engage audiences. The campaign also received recognition for its scientific grounding and collaboration with experts, institutions, and citizens.

JoyNews' #NoToGalamsey campaign has significantly contributed to Ghana's national conversation on illegal mining, highlighting its environmental and social consequences through radio, television, and digital platforms. The recognition from CIMG further solidifies the campaign's status as a public-interest media initiative focused on addressing one of Ghana's pressing environmental challenges.