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Management: The success principle of Amazon - and what other companies can learn from it

There are many legends surrounding the management techniques of the corporation. Former executives reveal exclusively how they work and how they can be applied to other companies.

Translated from German Read in German

Management: The success principle of Amazon - and what other companies can learn from it

Amazon's management principles, developed by founder Jeff Bezos, have contributed to the company's success. The company's approach prioritizes customer obsession, innovation, and long-term thinking, with techniques such as "Working backwards" to develop products from the customer's perspective. Former Amazon managers, including Marc Ebel, Georg Hesse, and Amelie Rose, have identified 20 key success techniques in their book "The Secret Playbook".

These techniques, which include focusing on input metrics and living company values daily, have been applied by former Amazon leaders in their subsequent careers.

Written by urgent.news from Handelsblatt's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.

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