With new leadership, Apple will re-define success
Apple CEO Tim Cook becomes chairman of the company board tomorrow , with John Ternus taking over the top job in Cupertino. Both men followed in the footsteps of visionary Apple co-founder Steve Jobs , and both have found they must build their own definition of success. The past is a guide, but not a template Think back to 2011 when Jobs pushed Cook into the CEO seat . It was a tragic start, as…
Apple CEO Tim Cook will become the company's chairman tomorrow, with John Ternus assuming the role of CEO. Both leaders share a heritage with Apple co-founder Steve Jobs and have learned the importance of defining their own success. Cook's journey to the CEO position began when Jobs was diagnosed with cancer in 2011, and he faced skepticism due to his lack of product design background.
However, Cook's tenure has seen Apple become a $4 trillion corporation, with a focus on privacy, LBGT+ and Black representation, and environmental sustainability. Ternus, described as collaborative and hardware-focused, will lead Apple into the AI era, with expectations of new products like folding iPhones and smart home accessories.
The transition aims to establish Apple as a product innovation factory, with Ternus tasked with defining what success looks like under his leadership.
Written by urgent.news from Computerworld's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
