Why is a small town in La Rioja the world capital of armchairs?
The municipality of Ezcaray has three factories that have accommodated thousands of film spectators in Spain for more than half a century. Now their products reach international theaters and stadiums.
Ezcaray, a town in La Rioja with around 2,000 inhabitants, swells with tourists in the summer. While visitors flock to its 15th and 17th-century hermitages, Michelin-starred restaurants, and hiking trails, locals such as Gabriel Mendoza and Laura Echevarría take pride in the town's industrial area, El Ram. Three companies, Ezcaray Seating, Euro Seating, and Ascénder, manufacture cinema and stadium seats, including those for the Santiago Bernabéu's VIP boxes. The companies export tens of thousands of seats annually to stadiums and theaters worldwide.
Written by urgent.news from El Pais Economia's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.
