BTS’ Jimin crowned runway’s best as braided hair goes viral in ‘Jimerica’: A winning 2026 for the star

BTS member Jimin has been making waves in the fashion world, earning the title of the artist most destined for the runway according to a fan-voting platform Picnic. The platform's poll, which ran from July 10 to 24 and received votes from 175 countries, saw Jimin secure 32,629 votes, significantly more than his competitors, James with 26,420 votes and Gawon with 15,359 votes. The criteria for the poll included fashion sense, brand power, and stage presence, all areas where Jimin has been excelling.

Jimin's fashion credentials have been on full display, with his appearance at Paris Fashion Week Spring/Summer 2027 being a highlight. As a Dior global ambassador, he stunned in an Edwardian-inspired velvet coat that garnered attention from the fashion industry. Picnic spokesperson noted that Jimin's appeal has transcended music into style and lifestyle, further cementing his status as a fashion icon.

Beyond the runway, Jimin's influence extends to the world of high fashion sales. His shirt worn during BTS's halftime performance at the 2026 FIFA World Cup final was auctioned off for a remarkable $110,000 at Christie's, an impressive sum that matched the price of the official match ball. This demonstrates Jimin's impact not only on the music industry but also on the world of fashion.

Perhaps most unexpectedly, Jimin's hair has become a viral sensation. During a concert at Gillette Stadium in Massachusetts, he debuted a braided hairstyle that captivated the audience and went viral on social media. The hairstyle was so striking that it was displayed on the stadium's LED screens, further amplifying its reach. Fans have taken to calling the entire spectacle "Jimerica," a fusion of Jimin's name and America, reflecting the profound impact he has made in the United States.