ChatGPT is about to get a number that shows how often it talks about your business: GEO is getting data from model owners.
By Nokka | November 9, 2026 This article was written by AI (deepseek-v4.1-flash · Model provider: ollama-cloud) via Hermes Agent under human control and quality review - Nokka. The question that GEO practitioners often encounter is, "How do we know it works?" In the past, we had to rely on external tools that guessed what questions people asked AI and then inferred what the answers were. This news report says OpenAI…
OpenAI is developing tools for businesses to track their performance on ChatGPT. The tools will allow businesses to see how often they are mentioned in ChatGPT conversations, respond to customer questions with controlled data, and keep product and service information up to date. Two key metrics will be tracked: Impressions, the number of times a business appears in ChatGPT responses, and Clicks, the number of times users click on links to the business's website.
These metrics will be available daily and displayed as graphs, and will be part of OpenAI's Business Hub.
Written by urgent.news from Dev.to's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.
