As investors ask about GTA 6 and AI, Take-Two CEO once again puts faith in dev creativity, states making hit games "remains the purview of human beings"
Today, as part of Take-Two Interactive Software's Q2 2027 earnings call, Strauss Zelnick fielded questions from investors after presenting the financial results of the company. One caller was concerned about AI - specifically about the proliferation of AI-powered compilations and decompilations that have been raising piracy concerns for publishers over the past few weeks. Read more
During Take-Two Interactive Software's Q2 2027 earnings call, CEO Strauss Zelnick addressed investor concerns about AI and the potential impact on the gaming industry. Zelnick emphasized that the video games business has largely remained immune to piracy due to file sizes, console ecosystems, and the online nature of the games industry.
However, he acknowledged the threat posed by AI and assured investors that Take-Two is taking appropriate measures to enhance its technical defenses and legal activities. Zelnick reiterated that while some level of piracy will inevitably affect any entertainment business, it is manageable, and the company is focused on addressing it.
When asked about AI's potential to give Rockstar, the developer of GTA 6, a competitive advantage, Zelnick affirmed that technology has always been beneficial to the entertainment industry, and he hopes its impact will accelerate. He stressed that Take-Two's success lies in creating the best entertainment on Earth, which is driven by human creativity harnessing technology.
Zelnick highlighted that while creating high-quality video games remains challenging, it has become easier with recent technological advancements. He noted that making a big hit game is always been difficult and will continue to be so, emphasizing that hit creation remains the responsibility of human beings.
Written by urgent.news from Eurogamer's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
