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OpenAI Says ChatGPT Is Catching Up to Google In Search

Adam Fry, OpenAI's consumer product lead for ChatGPT, says the number of searches performed through ChatGPT has grown to roughly 20% of Google's search volume. The company defines a search as a ChatGPT query that triggers a web search, suggesting the chatbot is becoming an increasingly significant competitor to traditional search engines. The Verge reports: Having one-fifth as many searches as…

OpenAI's ChatGPT is rapidly gaining ground on Google in terms of search usage, according to the company's consumer product lead Adam Fry. Roughly 20% of Google's search volume now comes from ChatGPT, which defines a search as a query that triggers a web search. This puts ChatGPT's search volume well ahead of Microsoft's Bing, which held about 3% market share during a 2023 antitrust trial.

Google has warned that AI, specifically ChatGPT, poses a serious competition threat. OpenAI has started testing ads within ChatGPT, but Fry stated these have not generated a negative backlash from users.

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