RIIZE turns to literature to deepen story behind 'Insomnia'

K-pop collective RIIZE is venturing into literature to develop a more profound narrative for their latest single, "Insomnia." Released on October 26th, the six-member group presents an acoustic pop track that embodies the ambiance of a cold autumn evening. This marks a departure from their usual performance-driven style, placing emphasis on vocal expression and narrative depth.

The lyrics of "Insomnia" delve into the intricate thoughts and emotions one experiences while contemplating another person, intensifying as the night progresses. These lyrics reflect a more intricate and introspective emotional state, extending beyond the initial impact of the song.

The music video also adopts a shift from traditional choreography to a dramatized, cinematic format. Each member experiences insomnia and emotional turmoil differently, following a specific event. These individual storylines provide additional layers to the narrative, enriching the overall story beyond what the song's lyrics and the group's performance could convey on their own.