Fashion brand: Seidensticker investor: "I don't see myself as a wrecking ball"
The family business is looking for investors and finds one in managing director Silvia Bentzinger. In an interview, she talks about her financial risk - and whether it's worth it in Germany.
Silvia Bentzinger has acquired 20% of Seidensticker, a traditional German shirt and blouse brand, after a search for new investors was unsuccessful. She has been the company's managing director since 2020 and will now work alongside existing shareholders Gerd-Oliver and Frank Seidensticker to make decisions. Bentzinger cited differences in investment strategy and a desire to maintain the company's family ownership as reasons for her investment. She aims to secure the company's future and jobs at its Bielefeld location.
Written by urgent.news from Handelsblatt's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.
