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From N20,000 to N5 billion, how Sooyah Bistro scaled despite rising costs

In this interview with Nairametrics, the founder of Sooyah Bistro discusses how the business formalised a fragmented food market, funded its expansion through reinvested profits, adapted to different…

  • Sooyah Bistro started with N20,000 investment in 2018
  • Company expanded to over N5 billion with 10+ branches in Lagos and Ibadan
  • Founder Olamidun Ogundoyin implemented operational transformations for growth

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