KL Rahul-backed company gets Rs 4 billion in funding
Dubai: Indian sports and fitness brand Boldfit has raised more than Rs 400 crore (Dh 168 million) in a Series B funding round, with cricketer KL Rahul among its prominent investors. The Bengaluru-based company secured the investment from Bharat Value Fund, managed by The Wealth Company Alternates, part of the Pantomath Group. Existing investor Bessemer Venture Partners also participated in the…
Dubai-based Indian sports and fitness brand Boldfit has secured over Rs 400 crore (Dh 168 million) in a Series B funding round led by prominent cricketer KL Rahul. The Bengaluru-based company, founded in 2018 by Pallav Bihani, sells sportswear, athletic footwear, sports equipment, and fitness accessories. With the investment from Bharat Value Fund, managed by The Wealth Company Alternates, and the participation of existing investor Bessemer Venture Partners, Boldfit aims to expand its retail presence across India, boost manufacturing capacity, and focus on product innovation.
The company has witnessed a compound annual growth rate of over 80% over the past three years, serving more than two crore customers annually. KL Rahul, who invested in July 2024 and became the brand ambassador, is currently representing Karnataka in the Ranji Trophy.
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