American Airlines sues London travel consortium
Aviation titan American Airlines and one of its special purpose vehicles have filed a lawsuit against a group of British travel agents at the London High Court. The US airline and its subsidiary, AAdvantage Loyalty IP, filed a claim against against Advantage Travel Centres on Tuesday, according to filings in the High Court’s Intellectual Property [...]
American Airlines and its subsidiary AAdvantage Loyalty IP have filed a lawsuit against Advantage Travel Centres, a London-based travel agency, at the London High Court. The legal action stems from a disagreement over the use of a logo associated with Advantage Travel Partnership, a spokesperson for the travel agency told City AM.
As one of the world's largest airlines, American Airlines safeguards the intellectual property and related assets of its frequent-flyer program through its Special Purpose Vehicle (SPV). The UK Intellectual Property Office (UKIPO) records indicate that both American Airlines and AAdvantage Loyalty IP hold numerous registered UK trademarks, encompassing those for overseeing their loyalty rewards programs.
Advantage Travel Centres, operating under the name Advantage Travel Partnership, is a London-based entity representing hundreds of independent leisure and corporate travel management companies. The agency consolidates these businesses' purchasing power to secure better commercial terms, commission rates, and deals with major travel suppliers, while also offering business support, marketing, and technology resources to its members.
Upon being asked for a statement, a spokesperson for Advantage Travel Partnership expressed surprise at the lawsuit, stating that they are unaware of the allegations being made as the claim has not yet been served on them.
Written by urgent.news from City AM's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
