Mexican broadcasters turn spotlight on Korea's soft power, tech vision

Mexican broadcasters TV Azteca and Imagen Television spotlighted Korea's growing cultural influence and forward-thinking approach to artificial intelligence (AI) in a series of documentaries. Aired in conjunction with President Lee Jae Myung's visit to Mexico, the programs were produced in partnership with Korea's Ministry of Culture, Sports and Tourism.

TV Azteca's documentary, titled "Kim Koo: The Dream That Conquered the Planet," explored the historical roots of Korean cultural influence. The program traced the journey of K-culture as a result of long-term investment in education and culture, rather than a fleeting trend. It also highlighted the historical connection between Korea and Mexico, with the 1,033 Koreans who immigrated to Yucatan in 1905 in support of Korea's independence movement.

Imagen Television's documentary, "The Bet That Changed Korea," examined the traditional aspects of Korean society, particularly the concepts of "jang" and "hanbok." The program delved into how these traditions are shaping Korea's approach to the future, particularly in the era of human-centered AI. Both documentaries served to underscore Korea's vision for cultural development and technological advancement, presenting it as a long-term, well-planned strategy rather than a sudden phenomenon.