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Management: The success principle of Amazon - and what other companies can learn from it

There are many legends surrounding the management techniques of the corporation. Former executives reveal exclusively how they work and how they can be applied to other companies.

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Management: The success principle of Amazon - and what other companies can learn from it

Amazon's management principles, developed by founder Jeff Bezos, have contributed to the company's success as one of the world's most valuable corporations. The company's approach includes unusual techniques such as "Two-Pizza-Teams" and avoiding Powerpoint presentations in meetings. A new book, "The Secret Playbook", written by three former Amazon executives, Marc Ebel, Georg Hesse, and Amelie Rose, identifies 20 key success techniques used by Amazon.

The authors interviewed 57 former managers and analyzed their experiences to determine which techniques can be applied to other companies. The book aims to reveal the previously unknown management principles behind Amazon's success.

Written by urgent.news from Handelsblatt's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.

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