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Will Trump's AI rebrand to 'super intelligence' catch on?

Some people close to the president have started to use the term but experts say it is unlikely to catch on.

Will Trump's AI rebrand to 'super intelligence' catch on?

U.S. President Donald Trump proposes renaming artificial intelligence (AI) to "super intelligence" (SI) to replace the term "artificial." The rebranding comes during a speech at the United Nations General Assembly in New York. While some close to Trump begin using the term, experts warn it's unlikely to gain widespread acceptance due to its misuse.

Trump has a history of rebranding, including changing the names of Lake Ontario and the Gulf of Mexico. The president invites his followers to vote on alternative AI names, with "super intelligence" emerging as the winner. Despite the rebranding, experts argue it's misleading, as "super intelligence" typically denotes a system capable of self-improvement, which current AI is not. Some Trump associates embrace the term, while others remain skeptical.

Written by urgent.news from BBC Technology's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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