YouTube ad restrictions put Korean 'mukbang' creators on alert
YouTube’s tighter enforcement of its policies on eating disorder-related content is affecting Korean food and diet creators, with some losing advertising revenue or deleting hundreds of old videos. Tzuyang, one of Korea’s best-known "mukbang" creators, also weighed in on the issue in a video uploaded Sunday. Mukbang, which translates to eating broadcast, refers to content showing people eating…
YouTube is tightening its rules on content related to eating disorders, impacting Korean food and diet creators such as mukbang YouTubers. Mukbang, a term meaning "eating broadcast," involves showcasing individuals consuming large amounts of food. Tzuyang, one of the most prominent mukbang creators in Korea, expressed concern about the shift in trends, stating she plans to promote reasonable eating habits moving forward.
Despite the change, she continued with her usual mukbang style, enjoying dishes like fried chicken, spicy rice cakes, and donuts.
Other creators have already experienced restrictions. DietJo, a food and diet YouTuber with around 440,000 subscribers, reported that YouTube has demonetized her channel due to its stricter guidelines on binge eating and eating disorder-related content. She also announced that she has ceased uploading videos.
Written by urgent.news from The Korea Times's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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- YouTube ad restrictions put Korean 'mukbang' creators on alert koreatimes.co.kr
