Samsung opens Germany showroom to deepen European built-in push
Samsung Electronics is turning a German kitchen industry hub into a year-round showcase for its built-in appliances as it seeks to deepen partnerships and expand its presence in Europe. The company opened a roughly 480-square-meter permanent showroom on the first floor of Kitchen Center Löhne in Löhne, Germany, during Küchenmeile, a major business-to-business event for the European kitchen…
Samsung Electronics has opened a permanent showroom in Löhne, Germany, to showcase its built-in appliances and strengthen its presence in the European market. The 480-square-meter showroom, located within Kitchen Center Löhne, opened during Küchenmeile, a major business-to-business event for the European kitchen industry. The showroom is designed for product demonstrations, business consultations, and training, providing year-round access to Samsung's AI-powered built-in appliances and connected kitchen technologies.
Samsung has participated in Küchenmeile since 2013, using the event to introduce its built-in appliances and connect with industry partners.
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- Samsung opens Germany showroom to deepen European built-in push koreatimes.co.kr
