Sydney Sweeney’s naked bet is cheap provocation
Sweeney has made clear she finds the public commentary on her body degrading. So why does she insist on playing into hyper-sexualised stereotypes?
Sydney Sweeney has faced criticism from female athletes, including Australian Olympians, for a provocative advertisement for a sports betting company. The ad features Sweeney appearing mostly in the nude while mock playing various sports, such as tennis, golf, and ice hockey.
The advertisement has been widely criticised, particularly by female athletes, for setting back women in sport. Ariarne Titmus, a swimming great, was among those who called out the ad and Sweeney for perpetuating hyper-sexualised stereotypes.
American gymnast Gracie Kramer was one of the first to respond with an Instagram reel, saying "idk what Sydney Sweeney was doing, but this is what a woman in sport looks like." Sweeney has previously expressed frustration with public commentary on her body, but her decision to star in this ad has been seen as contradictory to her stance.
Brief written by urgent.news from The Sydney Morning Herald, The Age, ABC News, ABC News AU — 4 reports on this story. Machine-written — may contain errors; check the original before relying on it.
Also reported by 1 other outlet
- Sydney Sweeney’s naked bet is cheap provocation theage.com.au
