The iPhone Duo isn’t just a folding phone
Hello again, and welcome back to Fast Company ’s Plugged In . On Wednesday, Apple held its annual September product launch at its Steve Jobs Theater. The event will be remembered for two debuts. One was the long-awaited announcement of the company’s first folding phone, the iPhone Duo . The other was the first public appearance of its new CEO , John Ternus, who appeared briefly in person and at…
Apple unveiled two new products at its September product launch event: the iPhone Duo, its first folding phone, and John Ternus, the company's new CEO. The folding iPhone, which arrives seven years after Samsung's first Galaxy folding phone, is a fully developed product that addresses many design challenges. Apple has positioned the Duo as an intelligent personal hub that brings together a user's life, apps, services, and products, making it an essential part of the AI era.
The phone's design balances the sizes of its two screens and includes a crease-reducing nano-texture finish. While the Duo's price of $1,999 is higher than expected and could be considered a splurge, it still makes sense for users who want its unique features. The new CEO, John Ternus, emphasized the iPhone's role in people's lives, particularly in the context of AI, describing it as an intelligent personal hub.
Ternus listed the essential features of this hub, which include a powerful processor, pervasive networking, a beautiful display, cameras, microphones, long battery life, and seamless integration with other devices, apps, and services.
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