MS Now rolls out membership program featuring live Q&A with reporters
On September 8, Versant Media's MS Now cable network introduced a membership program that includes live Q&A sessions with its anchors and reporters, aiming to enhance user engagement through direct interaction. This membership will be accessible for purchase on Apple and Google app stores, as well as directly through the MS Now website, with plans to expand to additional platforms and devices in the future.
Participants can engage with MS Now reporters by posing questions during live chats with hosts such as Rachel Maddow and Joe Scarborough from Morning Joe, scheduled for noon, or submitting questions for newsroom reporters during other parts of the day. This initiative marks a significant step in Versant's strategic efforts to grow as a standalone entity following its separation from Comcast, with a strong emphasis on expanding its digital platforms amid the contraction of its traditional linear TV business.
The company encourages users to stay informed with notifications for breaking news and the best stories, offering an enhanced, secure, and seamless experience by upgrading to a supported browser or downloading the mobile app for an optimal viewing experience.
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- MS Now rolls out membership program featuring live Q&A with reporters channelnewsasia.com