TDCX opens AI enabled Foshan campus to expand Greater Bay Area operations
TDCX established a new customer experience campus in Foshan featuring Mandarin and Cantonese capabilities connecting Hong Kong operations with regional technology solutions
Foshan, China – TDCX, a global leader in customer experience solutions, inaugurated its latest campus in Foshan on September 2, 2026, marking its sixth center in the nation and highlighting the Greater Bay Area's strategic importance as a delivery hub in Asia. The Foshan facility caters to Hong Kong businesses needing a scalable, Cantonese-speaking delivery hub near Central, as well as mainland Chinese enterprises across the broader Greater Bay Area seeking AI-enhanced customer experience and growth operations.
TDCX selected Foshan for its abundant pool of Cantonese and Mandarin-speaking talent and its central location within the evolving Greater Bay Area's tech and AI ecosystem. The company's move underscores its expansion in Greater China, providing clients on both sides of the border with quicker access to talent, agile launch capabilities, and TDCX's AI-driven solutions that drive next-generation customer experience and B2B growth.
Michael Cowell, Hong Kong Managing Director, emphasized that Foshan offers Hong Kong businesses a nearby execution engine and grants mainland Chinese businesses access to TDCX's globally unique AI delivery model. Clients no longer need to sacrifice deep local market knowledge or the speed, scale, and cost efficiency of the Greater Bay Area, as Foshan combines both with proprietary AI tools specifically designed for customer experience and growth operations.
The campus features small-pod pilot programs that launch in just 60 to 90 days, enabling clients to swiftly test various support channels, such as chat, email, voice, social media, or back-office assistance, before scaling. Each pod is powered by TDCX's proprietary AI tools, including QA modernization, coaching insights, agent-assist workflows, and voice-of-customer analytics, providing clients with unparalleled operational intelligence and consistency compared to traditional BPO providers.
TDCX Foshan offers tailored packages, including the Foshan Launch Pod for rapid market testing, the Cantonese CX Pod for Cantonese-first voice, chat, email, and social support (with optional Mandarin and English), the Growth Pod for B2B lead generation and appointment setting, and an AI-Enabled CX Upgrade for existing teams. The campus serves e-commerce and retail, travel and hospitality, tech and digital platforms, and financial services, all of which are increasingly migrating to the Greater Bay Area and TDCX's AI-driven CX and growth solutions.
With approximately 100 positions initially and projected rapid growth over the next two years, Foshan's campus combines thoughtful design with functional spaces for collaboration, training, and wellbeing, ensuring employees feel at home. Its strategic location within 90 minutes of Central Hong Kong and close to Guangzhou allows clients seamless access to the campus's pod-based model and team expansion, reflecting TDCX's commitment to fostering a sense of belonging among its workforce as it scales.
Written by urgent.news from Vietnam Investment Review's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.