Start-up: The Hidden Champion of the start-up world from Hamburg
500 employees, one billion dollars in sales – and nobody knows the company. This is what global games app marketer Applike, which belongs to Bertelsmann, wants to change now.
Jonas Thiemann co-founded Applike with Carlo Szelinsky at the age of 23. Eleven years later, the company has achieved $1 billion in revenue, primarily from the US market. Applike markets nearly 2000 games, including Toon Blast, Royal Match, and Empires & Puzzles, and has facilitated over 1 billion app downloads, making it a market leader. The company generates revenue when users click and install games, and its clients, such as Payback, Sainsbury’s, McDonald’s, and Line, use the games to promote customer loyalty.
Written by urgent.news from Handelsblatt's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.
