Samsung, LG to exhibit AI home ecosystem at IFA 2026
Samsung Electronics and LG Electronics will exhibit their artificial intelligence (AI) home appliances at IFA 2026, Europe’s largest consumer electronics and home appliance trade show set to run from Friday to Tuesday in Berlin. Samsung Electronics said Wednesday it has set up its standalone booth at Humboldt Carre in downtown Berlin, rather than joining the event’s main venue at Messe Berlin. At…
Samsung Electronics and LG Electronics will showcase their artificial intelligence (AI) home appliances at IFA 2026, Europe's premier consumer electronics and home appliance trade show, which will take place in Berlin from Friday to Tuesday. Samsung Electronics will have its own dedicated booth at Humboldt Carre in downtown Berlin, as opposed to joining the main venue at Messe Berlin.
The exhibition, running from Wednesday to Sunday, will highlight Samsung's "AI Home" concept, which integrates home appliances, services, and energy management. Samsung emphasizes that the exhibition aims to demonstrate the concept of "AI living," focusing on both technological convenience and the day-to-day needs of individuals.
Furthermore, the company will unveil its 2026 TV lineup, featuring the Micro RGB models. These televisions incorporate Vision AI Companion, a conversational AI technology capable of offering personalized content recommendations and relevant context information without interrupting the viewing experience. Additionally, the Bespoke AI Family Hub refrigerator, which utilizes camera-based AI Vision technology, will be showcased. This refrigerator can automatically recognize food items based on camera input.
Written by urgent.news from The Korea Times's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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- Samsung, LG to exhibit AI home ecosystem at IFA 2026 koreatimes.co.kr
