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Federal Trade Commission and 22 states sue Amazon over inflated advertising prices

NEW YORK (AP) — The Federal Trade Commission and 22 states filed a lawsuit against online retailer Amazon on Monday claiming that it defrauded advertising customers. The lawsuit, filed in the U.S. District Court in the Western District of…

The Federal Trade Commission (FTC) and 22 states have joined forces in a lawsuit against Amazon, accusing the online giant of deceptive pricing practices in their advertising services. Filed in the U.S. District Court in the Western District of Washington, the lawsuit alleges that Amazon overcharged 1.2 million advertising customers by falsely advertising competitive prices for online auction spaces.

According to the complaint, Amazon inflated auction prices, misleading customers into paying significantly higher costs for ad placements. FTC Chairman Andrew Ferguson emphasized the gravity of the situation, stating that when a company of Amazon's size engages in unfair and deceptive conduct, the impact can be substantial. Amazon, in response, dismissed the claims as baseless, asserting that the FTC's allegations are a result of simplified communications rather than a comprehensive effort to deceive.

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FTC, 22 states sue Amazon over e-commerce advertising practices

The U.S. Federal Trade Commission and 22 state attorneys general today sued Amazon.com Inc. over its practices in the online advertising market. The e-commerce giant pushed back against the complaint in a lengthy statement. Amazon entered the online advertising market in 2008 with a service called Product Ads.

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