Dolly Parton streams skyrocket after her death, up 2,109% in the US and 1,280% globally
NEW YORK (AP) — Dolly Parton was many things: A country star, actor, philanthropist, entrepreneur, theme park enthusiast, Christian who centered acceptance in her personal theology and so much more.…
The death of country singer Dolly Parton on Tuesday has triggered a surge in the streaming of her music, according to analytics firm Luminate. On the day of her passing, audio and video streams of Parton’s songs increased by an astounding 2,109% in the United States, jumping from 1.2 million to 26.3 million. On a global scale, her streams climbed 1,280%, rising from 2.5 million to 35 million.
Among the songs that saw the most dramatic increase in streaming were “Jolene,” which went from 196.2K to 2.7 million streams, and “9 to 5,” which rose from 208.6K to 2.3 million streams.
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