Dolly Parton streams skyrocket after her death, up 2,109% in the US and 1,280% globally
Dolly Parton, a celebrated country star, actor, philanthropist, entrepreneur, theme park enthusiast, and Christian, passed away on Tuesday. Her death has reignited interest in her work, with streaming numbers for her songs surging. According to industry data, U.S. audio and video streams of Parton’s discography climbed 2,458% on the day of her death compared to Monday, reaching 30.5 million on Tuesday.
Worldwide, her audio and video streams jumped 1,549% from 2.5 million to 41.8 million on Tuesday, making her the most streamed artist globally that day. Notable songs like "Jolene," "9 to 5," "Islands in the Stream," "I Will Always Love You," and "Here You Come Again" experienced significant increases in streaming numbers. Parton's books, including her memoir "Dolly Parton, Songteller My Life in Lyrics" and a picture story based on her song "Coat of Many Colors," were also seeing a surge in sales.
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