‘Avengers: Doomsday’ and Grand Theft Auto VI Gain Steam in Audience Excitement | Chart
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In the week of August 15-21, "Spider-Man: Brand New Day" maintained its lead as the most mentioned entertainment option, though its mention rate dropped from 11.2% to 8.4%. The preseason NFL football was in second place, with 4.8% of mentions, while Grand Theft Auto VI saw a significant increase in popularity, climbing to 4.5% of mentions.
"Avengers: Doomsday" also made a strong entry into the top positions, rising to fourth place with 4.5% of mentions, following Marvel's promotional efforts for the film. "The Odyssey" held the fifth position with 3% of mentions, as Christopher Nolan's film continued its theatrical run. Prime Video's "Reacher," which began airing its fourth season on August 12, reached sixth place with 2.5% of mentions.
HBO's "House of the Dragon" saw a decline in mention rate, dropping to 1.9% following the August 9 Season 3 finale. "Toy Story 5," which became available for purchase or rent at home on August 18, re-entered the Top 10 at 1.6%. "Insidious: Out of the Further" debuted in the Top 10 at 1.5%, coinciding with the release of the horror sequel on August 21.
Lastly, "Star Wars: The Mandalorian and Grogu" rounded out the Top 10 at 1.3%, ahead of its physical home entertainment release on August 25 and SVOD debut on September 2.
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