Hyundai Cars To Get Costlier From September As Company Announces Up To 1% Price Hike

In a move effective September 2026, South Korean automobile giant Hyundai Motor India Limited has decided to raise the prices of its vehicles by up to 1 percent across its portfolio. This decision was made due to the escalating costs of inputs, commodities, and operational expenses, as well as ongoing geopolitical and economic uncertainties. The magnitude of the price increase will differ based on the specific model and variant of the vehicle.

Hyundai has been striving to optimize costs and absorb the rising pressures, aiming to minimize the impact on consumers. However, due to the persistent rise in expenses, the company had no choice but to pass on a portion of the added costs to the customers. This price revision has been prompted by a combination of factors, including increased input and commodity costs, higher operational expenses, and persistent geopolitical and macroeconomic uncertainties.

This announcement follows a similar price hike by India's largest carmaker, Maruti Suzuki, which increased the prices of its Arena and Nexa line-up by Rs 2,500 to Rs 30,000, depending on the model and variant, starting from August 2026. The latest price hike marks Maruti Suzuki's second revision this year, following a similar revision in June.

This step comes amid mounting pressure on Hyundai's profitability. The company's consolidated profit after tax declined to Rs 888.6 crore in the first quarter of the fiscal year 2027, down from Rs 1,369.2 crore in the same period last year. Revenue from operations also fell by 0.5 percent year-on-year to Rs 16,334.6 crore, compared to Rs 16,412.9 crore in the previous year.

Additionally, the company's EBITDA dropped by 31 percent to Rs 1,511 crore, and the EBITDA margin contracted to 9.3 percent from 13.3 percent in the year-ago quarter.