Report: Fashion Drives Courier Demands in Nigeria on InDrive, Beats Food & Drinks

Oluchi Chibuzor reports that the clothing and footwear industry leads in courier demand in Nigeria, according to data from inDrive, a global mobility and delivery services platform. In the first half of 2026, clothing and footwear made up 39.5% of deliveries on inDrive, surpassing food and drinks, which accounted for 27.8% of orders.

The findings, based on 5,000 courier orders placed across Nigeria between January and June 2026, also show a growing demand for deliveries in other lifestyle categories, such as cosmetics, beauty products, eyewear, electronics, documents, medicines, and pharmacy products. Within the food and drinks category, rice and fruits were among the most frequently delivered items, with local favorites like jollof rice, shawarma, tigernut drink, and parfait also appearing prominently.

InDrive Nigeria's Country Manager, Timothy Oladimeji, stated that the results demonstrate how consumers and businesses are increasingly relying on the platform for quick, safe, affordable, and convenient product delivery. The company has incorporated multiple security features, including courier identity verification during registration, transparent courier profiles showing ratings and completed deliveries, real-time tracking, shareable tracking links, and optional one-time password verification to ensure secure deliveries across Nigeria. inDrive.Courier is accessible through the inDrive app, allowing individuals and businesses to conveniently send fashion items, food, documents, electronics, and other packages on demand.