Reddit's Data Licensing Revenue Grew 24% to $43 Million, With OpenAI and Google as Its Two Biggest Buyers. Here's Why That Number Is So Tiny.
The company's data is valuable for AI training, but advertising is the bigger opportunity.
Reddit reported a 24% increase in data-licensing revenue to $43 million for the second quarter, as it remains a small part of the $805 million in revenue. The two biggest buyers of Reddit's data are Google and OpenAI, who use it to train large language models. Despite this growth, data licensing accounts for only 5% of Reddit's second-quarter revenue.
The company's main focus is still on advertising, which is expected to drive growth in daily active users and ad impressions. While data licensing has potential, it is currently a minor contributor to Reddit's revenue.
Written by urgent.news from Yahoo Finance's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
Also reported by 2 other outlets
- Reddit's Data Licensing Revenue Grew 24% to $43 Million, With OpenAI and Google as Its Two Biggest Buyers. Here's Why That Number Is So Tiny. nasdaq.com
- Reddit's Data Licensing Revenue Grew 24% to $43 Million, With OpenAI and Google as Its Two Biggest Buyers. Here's Why That Number Is So Tiny. finance.yahoo.com
