CJ eyes 12 tln won in annual sales in N. America by 2028
SEOUL, Aug. 17 (Yonhap) -- CJ Group has set a goal of generating 12 trillion won...
CJ Group, the South Korean retail and entertainment conglomerate, has set an ambitious goal to achieve 12 trillion won (US$8.47 billion) in annual sales in North America by 2028. This target, revealed during a strategy event in Los Angeles, demonstrates the company's intent to capitalize on the rising popularity of K-culture and its connection to K-lifestyle experiences.
In 2022, CJ's sales in North America already reached 8 trillion won, a significant increase from the 800 billion won recorded in 2017. Over the past eight years, the company's compound annual growth rate in the region has been approximately 33 percent.
CEO Heo Min-hoe emphasized the company's strategy, noting their plan to build an ecosystem that links the global appeal of Korean culture to lifestyle experiences. This expansion began in 1995 with an investment in U.S. film studio DreamWorks, followed by subsequent acquisitions including DSC Logistics, Schwan's, and Fifth Season.
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- CJ eyes $8.47 bil. in annual sales in N. America by 2028 koreatimes.co.kr
