Qatar Duty Free concludes campaign with support for EAA
<p>Doha: Qatar Duty Free (QDF) has marked the conclusion of the Doha edition of Toblerone’s The Ultimate Gift campaign by presenting a donation to Education Above All (EAA) Foundation.</p> <p>The winning bid was the highest recorded across the nine participating airport auctions, with the campaign contributing the full amount to support the Foundation’s work.</p> <p>The funds were raised through…
After the conclusion of the Doha edition of Toblerone's The Ultimate Gift campaign, Qatar Duty Free (QDF) presented a donation to the Education Above All (EAA) Foundation. The winning bid, the highest recorded across nine participating airport auctions, funded the campaign's full contribution to EAA's mission. The funds were raised by auctioning a rare, handmade Toblerone Crystal Bar crafted by Swarovski, displayed at a pop-up in the South Node at Hamad International Airport.
QDF chose EAA as the beneficiary due to Qatar Airways Group's long-standing support for the Foundation's work. EAA, established in 2012, focuses on expanding access to quality education for children and young people affected by poverty, conflict, and disaster worldwide. The funds raised specifically support EAA's Assalam Schools in Qatar.
Qatar Airways Group's Chief Retail & Hospitality Officer Thabet Musleh expressed delight at the campaign's success and gratitude to all participants. Dr. Mohammed Abdulla Al Saleh, Partnerships Director at EAA, emphasized the impact of creative partnerships in providing educational opportunities and thanked Qatar Duty Free, Qatar Airways Group, Mondelēz World Travel Retail, and all campaign participants for investing in the potential of every child through education.
Written by urgent.news from The Peninsula Qatar's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.