Shein will raise prices in Europe in response to the tax on packages worth less than 150 euros
The online textile group acknowledges that the measure may affect its sales on the continent, as is already the case in the US.
Shein's operations in the European market are facing an obstacle that, although expected, still has an impact on its community business. This is the entry into force, as of July 1, of the three-euro tax on non-EU packages arriving in the European Union (EU) with a value of less than 150 euros, which the Chinese online textile trade giant recognizes as a risk to its business.
Translated by urgent.news. Machine-written — may contain errors; check the original before relying on it.