Richemont’s Panerai Brand Gets No Relief From Luxury Watch Revival
As the secondary market for timepieces rebounds, Cartier is grabbing buyer attention and there’s renewed enthusiasm around Vacheron Constantin, throwing the lack of interest in Panerai into stark contrast.
Panerai, a luxury watch brand under Richemont, is facing a setback as global fashion community analysts report no significant relief from the luxury watch revival. The North American trade negotiations are grappling with a looming August 19 deadline to avert 50% tariffs on Canadian goods. While Canadian and US negotiators are working constructively, substantial work remains to resolve key trade disputes.
Retail sales in August saw a slight decline of 0.6% after a revised 0.2% gain in June, although receipts at clothing stores rebounded strongly by 1.9%, possibly fueled by back-to-school shopping. The Panerai brand's recent troubles stem from a series of avoidable strategic and reputational missteps.
Written by urgent.news from Business of Fashion's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
