Spotify to launch badge identifying AI music
The move comes amid growing concern across the music industry over AI-generated content overwhelming streaming catalogues.
Spotify plans to introduce an AI Persona badge in mid-September, announced on Tuesday. The badge will clearly identify content produced by AI, distinguishing it from human artists. Spotify's statement reveals that users have expressed dissatisfaction when a seemingly human artist profile turns out to be AI-generated. This move is Spotify's latest initiative to enhance transparency regarding the creation of music on its platform, as the music industry grapples with the challenge of AI-generated content flooding streaming libraries.
In April, Spotify unveiled its Verified by Spotify badge, which signifies that a profile has been reviewed and adheres to its authenticity standards. The company will not incorporate AI Personas in editorial or personalized recommendations, unless a user chooses to follow an AI Persona.
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