Samsung Galaxy Z series foldables are breaking pre-order records in the US and Korea
The new Samsung Galaxy Z Fold smartphones officially launch on Aug. 7, and data shared with Mashable shows record pre-sales so far.
Samsung's Galaxy Z Fold 8, Z Flip 8, and Z Fold 8 Ultra foldable phones are shattering pre-order records even before their official launch on August 7. According to Samsung's own data disclosed to Mashable, pre-orders in the United States have surpassed the previous Galaxy Z series record by a significant 30 percent. The Z Fold 8, the latest addition to the lineup, has contributed nearly half of all pre-orders, signaling a potential shift towards mainstream adoption of foldable devices.
The Z Fold 8's wider design also closely aligns with the rumored shape of the yet-to-be-announced iPhone Ultra Fold. Samsung's findings suggest that foldables could be poised for a breakthrough, joining forces with Apple's expected entry into the market, which could trigger a significant shakeup in the smartphone industry.
In addition, Samsung notes that three times more Flip users are moving to the larger Fold phones compared to previous generations, further indicating a trend towards higher-tier foldable models. Despite the premium pricing - the Fold 8 at nearly $1,900 and the Ultra version at $2,100 - sales in South Korea have outpaced expectations, with 1.44 million units pre-ordered within just seven days.
Pre-orders in Europe are also showing unprecedented levels of demand. It is evident that Samsung's innovative approach is resonating with consumers. The foldable phone market, initially marked by pricey, gimmicky early models with visible display creases, has undergone considerable improvements in recent years. Now, early adopters have discovered various practical applications for folding displays that extend beyond mere novelty.
However, foldable phones have traditionally been considered a niche product. There are two more days to pre-order the new Galaxy Z Series, with the US release scheduled for the following Friday.
Written by urgent.news from Mashable's reporting — not their text. Machine-written — it may contain errors, so check the original before relying on it.