Galaxy Z8 preorders are surging, and one model is leading the charge

Samsung's Galaxy Z8 series is experiencing a surge in global preorders, marking a significant increase of over 30% compared to the previous generation. The company projects that this lineup could surpass the all-time high in preorder numbers for Samsung's foldable devices. In the United States, the regular Galaxy Z Fold 8 model is leading the charge, accounting for nearly half of all Z8 preorders across carriers and retailers.

This surge in popularity challenges the often perceived niche status of foldable phones, which have been seen as a mix of cutting-edge technology and a costly curiosity. Globally, Samsung reports that the combined preorders for the Galaxy Z Fold 8 and Fold 8 Ultra are 30% higher than their previous record-holding Fold model within just the first 12 days.

This trend indicates that the enthusiasm for Samsung's foldable devices is not limited to a specific market but is spreading across various regions.