Solving the fox game
We haven't written up this one. Lobsters has the full story — the link below goes straight to it.
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The client follow-up cadence that actually gets replies
You sent the proposal. Then silence. Most freelancers do one of two things: nothing, or a long "just checking in" that reads as anxiety. Both lose the deal. The problem is rarely the wording.
- Three specific follow-up messages sent on fixed dates: Day 3, Day 7, and Day 14
- Day 7 touch is crucial, determining client's decision to proceed or park the idea
- Three rules ensure effectiveness: one question per message, no proposal resend, graceful exit