In the competition for cultural influence, AI has a default country

Artificial intelligence (AI) is increasingly influencing cultural trends, often favoring Japan as the default choice across various cultural aspects. Unlike traditional search engines that provide multiple options, AI chatbots tend to default to Japan when asked about family life, culture, or tradition. This default preference was observed in a study conducted by researchers at the University of the Basque Country and Cardiff University, who tested eight AI models in 24 languages on 31,680 variations of cultural topics.

Between 43% and 78% of references to these topics defaulted to Japan, indicating a strong cultural influence. However, when the blank was left without a preference, AI models consistently filled it with Japan, suggesting that Japan has become a default cultural choice. This defaulting behavior demonstrates the power of defaults, as they are rarely questioned and can shape cultural perceptions without the need for any country to "win" in the global cultural competition.