ByteDance is reportedly working on its own AI agent
The Chinese company wants to compete with Meta's Muse.
ByteDance, the Chinese tech giant, is reportedly developing its own artificial intelligence (AI) agent in an effort to compete with Meta's Muse, Bloomberg reported. The AI assistant is anticipated to be unveiled in the near future, though its name and functionality remain undisclosed. According to the report, the agent will serve a similar purpose to Meta's Muse, which has attracted over 10 million users.
Meta CEO Mark Zuckerberg has suggested that Muse could generate higher revenue per user than the company's existing app portfolio. The AI agent is also expected to play a crucial role in Meta's AI glasses initiative, though it remains unclear if ByteDance plans to integrate its agent into hardware. This strategic move is part of ByteDance's broader plan to contend with leading AI firms.
In 2022, ByteDance's cofounder Zhang Yiming indicated to employees that their AI endeavors might not surpass Meta's until at least 2029 or 2030. In the AI sector, ByteDance is primarily recognized for its video generator, Seedance, which gained viral popularity on social media earlier in the year, leading to legal concerns from US-based studios.
If ByteDance proceeds with its own AI agent, it could introduce fresh concerns regarding data privacy and the extent of access personal AI agents should have. ByteDance has not yet responded to inquiries regarding this matter.
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