Google’s Pixel Tag tracker is now available

Google has introduced its Pixel Tag tracker for purchase at $30 per unit or at a discounted rate of $100 for a pack of four. This tracker is the latest offering from the tech giant, following in the footsteps of other Android trackers such as those from Samsung, Motorola, and Pebblebee.

The Pixel Tag is compatible with Google's Find Hub app, which was renamed last year. The Pixel Tag operates on the same tracking network as Google's Find Hub. The price of the Pixel Tag is comparable to Apple's AirTag, with a single tracker costing $29.99 and a four-pack available for $99.99.

Physically, the Pixel Tag is slightly lighter than the AirTag, weighing in at 0.4 ounces. Its oblong design is also longer than Apple's tracker but thinner. The Pixel Tag does not have a hole to attach to keys, luggage, or other items, but it can be paired with accessories for easy attachment.

Unlike Apple's AirTags, the Pixel Tag features a button that can produce a sound to help locate a misplaced phone. The Pixel Tag is designed to last over a year on a single CR2032 coin battery and has an IP67 rating, making it dustproof and capable of withstanding a shallow water immersion.

The tracker also supports ultra-wideband (UWB) and Bluetooth 6.0, enabling Android phones with UWB chips to display the exact distance and direction to the Pixel Tag. However, Bluetooth Channel Sounding is limited to just distance. The Pixel Tag is compatible with Android devices running version 9 or later, but specific devices with UWB chips or Bluetooth 6.0 support are required for the precise locating features of the Find Hub app.