Google Pixel Tag launches: specs, price, and how it compares to Android rivals

The Google Pixel Tag, a new object tracking device, has just been released for purchase. Priced at $29 / £29.99 / AU$49 or $99 / £99 / AU$169 for four units, the Pixel Tag offers several features that set it apart from its Android-compatible rivals. Weighing only 11.8g, it boasts an IP67 water resistance rating and a durable, replaceable battery lasting over a year.

The Pixel Tag can emit a sound to help locate nearby items, or be found on a map using Google's Find Hub network of over a billion Android devices. With Ultra Wideband (UWB) support, precise tracking becomes possible, with directional arrows displayed on your phone screen. Should you need to find your phone, a double press on the Pixel Tag itself will ring it.

Users can also receive notifications when tagged items leave a designated area and opt to mark items as lost, receiving alerts when the Find Hub network locates them. The Pixel Tag's compatibility spans all Android phones running Android 9 and above, making it widely accessible. While it shares similar specs with other Android trackers like the Moto Tag 2 and Galaxy SmartTag 2, the Pixel Tag stands out due to its broader compatibility and availability.

Weighing less than its competitors, the Pixel Tag is competitively priced, making it an attractive option for those in the market for an object tracking device.