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Adobe adds more AI to its products and launches an MCP

Adobe is taking on Figma with a new prototype builder tool in Firefly.

Adobe is enhancing its suite of creative products with more artificial intelligence capabilities at its MAX event in Miami. The company is integrating AI into its popular software including Photoshop, Premiere, Illustrator, and InDesign. Adobe is also expanding its Firefly tool with a creative AI agent, and releasing a Model Context Protocol (MCP) to enable the use of Adobe features within other chatbots.

The Firefly app is set to enter a private beta with a new prototyping tool called Builder, allowing users to showcase their design ideas. Additionally, Adobe is introducing a tool to create on-brand graphs and an image editing tool that can modify specific parts of an image without affecting the rest. The company is also launching an AI-powered video tool in Firefly, enabling users to compile videos from various clips, images, and sound effects.

Adobe aims to make its AI agent more proactive and always-on to gather more contextual information and be available for any user action. The company is also simplifying the process for users to perform quick actions such as removing backgrounds or generating video thumbnails. At the MAX event, Adobe further emphasizes its commitment to AI by adding new features to its existing apps.

Photoshop will receive a relighting feature and generative style sliders; Premiere will include a professional color grading system and an object removal tool for videos; and Lightroom will feature an eye blinking correction and blemish removal tool. Adobe already collaborates with various third-party models from companies like Google, Runway, ElevenLabs, Black Forest Labs, OpenAI, Kling, and ByteDance.

The company's recent acquisition of Topaz Labs has resulted in the release of two image models: Wonder 4 for upscaling and denoising, and ImageHDR for converting standard images into HDR. Adobe has already integrated ChatGPT and Claude to provide users access to certain product features. Now, the company is unveiling a local MCP to expose more capabilities of its Creative Cloud apps to users.

Adobe's vice president, Deepa Subramaniam, expressed that the company is still determining which capabilities to expose and will rely on user feedback. Subramaniam stated that the released MCP endpoints and capabilities across Illustrator, Photoshop, After Effects, and Premiere are merely a starting point, and the company intends to continue supporting the creative workflow based on user preferences and needs.

A recent statement from Figma co-founder Dylan Field suggests that the MCP standard may not be perfect and benefits frontier labs more.

Written by urgent.news from TechCrunch's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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