Seoul district boosts crowd control at historic Namdaemun Market amid surge in shoppers
District authorities in central Seoul are stepping up crowd control and safety inspections across Namdaemun Market, where a social media phenomenon has driven an unprecedented influx of foreign tourists and young domestic shoppers into the historic commercial district. Jung District Office said Monday that it has intensified monitoring and field patrols across the expansive open-air market to…
Seoul's Jung District Office is ramping up crowd control measures and safety inspections at Namdaemun Market in response to a social media trend that has attracted a record number of foreign tourists and young domestic shoppers. The historic market, known for its traditional goods, is experiencing unprecedented foot traffic, causing congestion in narrow corridors and potential safety hazards.
Authorities have increased monitoring, field patrols, and positioned safety marshals during peak hours to manage the heavy crowds. The market, long a favorite among bargain hunters, has seen a surge in popularity among younger shoppers and international visitors drawn by the famous proprietor of Hanyangsa, a scarf shop whose witty sales pitch went viral online.
This has led to temporary closures for the shop due to the overwhelming number of people, prompting officials to work with local merchants to ensure a safe shopping environment.
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