Beyond Cocoa: What would it take for Ghana to build another serious agricultural value chain?
For many Ghanaians, the relationship between agriculture and the national economy begins with cocoa. That is understandable. Cocoa has shaped communities, created livelihoods, earned foreign exchange, financed national development and become part of how Ghana understands itself economically.
Ghana's relationship with agriculture is deeply intertwined with cocoa, which has shaped the nation's economy and identity. Cocoa beans and products account for a significant portion of the country's food exports. However, the author suggests that Ghana should consider building another serious agricultural value chain, such as coffee.
Coffee cultivation in Ghana dates back to early missionaries and is primarily associated with smallholder farmers across various regions. While Ghana already grows coffee, the sector has not developed the same economic depth and visibility as cocoa. The author argues that diversification should go beyond simply introducing a new crop.
Building a successful agricultural value chain requires a comprehensive ecosystem, including reliable planting materials, extension services, research, consistent and profitable production, buyers, finance, predictable markets, processors, quality standards, packaging, logistics, branding, retailers, consumers, and exporters who understand international markets. Moreover, farmers need to see a viable market for their produce to invest and expand production.
The global coffee market is vast, with over 11 million tonnes produced in 2024 and a trade value exceeding US$34 billion. However, this does not guarantee Ghana a significant place in the market. Countries must compete on various factors, such as productivity, quality, cost, consistency, logistics, market access, reputation, traceability, and sustainability.
Furthermore, much of the coffee produced in developing countries is exported at an early stage of the value chain, meaning a significant portion of value is created elsewhere. This fact should prompt Ghana to consider whether its aim should be simply to increase coffee production or to develop a more extensive, profitable, and visible industry.
Written by urgent.news from MyJoyOnline Ghana's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.