An internal Disney presentation reveals its top streaming priorities, from creator content to a free tier
Disney tech execs unveiled their 2027 streaming priorities in a town hall. A presentation gives a clear view of CEO Josh D'Amaro's streaming vision.
Disney executives presented a list of streaming priorities for the upcoming year during a tech town hall meeting. The company aims to add creator content to Disney+ and introduce a free tier offering. According to the internal presentation, Disney+ will upload 500 vertical video clips per day, starting with 150 clips daily in the current quarter.
The streaming giant plans to integrate creator content in the early 2027 fiscal year. Additionally, Disney is working on a free tier with always-on FAST channels and content sampling. This free offering will also include 4K livestreaming for the Super Bowl, which the company has never done before. Disney+ and Hulu are set to merge into one app, deepening engagement and increasing lifetime fan value.
The merger is part of Disney's larger plan to create a super app that would offer gaming, merchandise, and other interactive experiences.
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